{"product_id":"kevin-murphy-free-hold","title":"KEVIN.MURPHY FREE.HOLD","description":"\u003cp\u003e\u003cspan\u003eFeel FREE to create as much HOLD as you like with FREE.HOLD our medium-hold styling paste. FREE.HOLD imparts natural shine and delivers flexible hold with a boost of antioxidant and essential oil goodness, it also helps leave the hair feeling nourished and conditioned.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStep 1 — Warm it up\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eScoop a small amount of FREE.HOLD into your palms and rub between your fingers until it melts into a creamy, workable paste. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStep 2 — Apply to hair\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eWork the product evenly through damp or dry hair, focusing on mid-lengths and ends first, then bringing it up toward the roots if you want extra structure.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStep 3 — Shape and style\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eUsing your fingers, sculpt the hair into place — add definition, texture or separation as desired. FREE.HOLD gives a medium, flexible hold that moves with you and enhances natural movement.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStep 4 — Finish with flair\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eFor extra lift or hold, scrunch, tousle or use a blow-dryer with diffuser\/brush, it’s all about the vibe you’re going for. Natural shine and a soft, conditioned feel complete the look.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStylist Tip\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eLess is more when using FREE.HOLD, so start with a small amount and build if needed. It works particularly well on short to medium hair lengths, especially for textured styles or lived-in looks. For versatility, apply to damp hair for a softer, more natural finish, or work through dry hair for instant texture and definition.\u003c\/p\u003e\n\u003cp\u003e\u003cb role=\"emphasis\"\u003eINGREDIENTS:\u003c\/b\u003e\u003cspan\u003e Water (Aqua) (Eau), Petrolatum, Cetearyl Alcohol, Lanolin Wax (Lanolin Cera) (Cire de Lanoline), Bis-Diglyceryl Polyacyladipate-2, VP\/VA Copolymer, PVP, Copernicia Cerifera (Carnauba) Wax (Cera Carnauba) (Cire de carnauba), Ozokerite, Propylene Glycol, Ceteareth-25, Diethylhexyl Maleate, PEG-40 Hydrogenated Castor Oil, Alcohol Denat., Ilex Paraguariensis Leaf Extract, Citrus Aurantium Bergamia (Bergamot) Peel Oil, Pogostemon Cablin Oil, Hydrogenated Polydecene, Trideceth-10, PEG-10 Soy Sterol, Sodium Polyacryloyldimethyl Taurate, Phenoxyethanol, Ethylhexylglycerin, Fragrance (Parfum), Evernia Furfuracea (Treemoss) Extract, Limonene, Linalool\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KEVIN.MURPHY","offers":[{"title":"Default Title","offer_id":55674564247720,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0434\/5351\/3896\/files\/FREE-HOLD_100G.png?v=1782771107","url":"https:\/\/shopspalon.com\/products\/kevin-murphy-free-hold","provider":"Spalon Montage ","version":"1.0","type":"link"}