{"product_id":"kevin-murphy-maxi-wash","title":"KEVIN.MURPHY MAXI.WASH","description":"\u003cp\u003e\u003cspan\u003eDesigned to deliver a much-needed detox, MAXI.WASH removes the build-up of unwanted products and chemicals from the hair. Our gentle detoxifying shampoo helps to purify for a clean, clear and refreshed scalp, and our soothing blend of essential oils brightens the hair while purifying and balancing the scalp. Its deep cleansing action provides a thorough cleanse without stripping the hair of essential oils.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eFor Best Results: Use as a Pre-Wash\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStep 1 — Apply to wet hair\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eApply MAXI.WASH to thoroughly wet hair, focusing first on the scalp and roots where build-up accumulates.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStep 2 — Cleanse with intention\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eGently massage the scalp using circular motions to activate the detoxifying formula.\u003c\/p\u003e\n\u003cp\u003eAvoid rubbing the ends. Instead, pull the lather through the lengths in the direction of the cuticle to keep hair smooth and protected.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStep 3 — Rinse thoroughly\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eRinse well with warm water. Repeat if needed for a deeper cleanse.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eThe True KEVIN.MURPHY Experience\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003e\u003cb role=\"emphasis\"\u003eYour 3-Step Reset Ritual\u003cbr\u003e\u003c\/b\u003eAfter detoxing with MAXI.WASH, follow with a targeted routine to restore balance and optimise hair performance.\u003c\/p\u003e\n\u003cp\u003e1.\u003cspan\u003e \u003c\/span\u003e\u003cb role=\"emphasis\"\u003eWASH\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e— Cleanse with a KEVIN.MURPHY shampoo suited to your hair type.\u003c\/p\u003e\n\u003cp\u003e2.\u003cspan\u003e \u003c\/span\u003e\u003cb role=\"emphasis\"\u003eMASQUE\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e— Treat with a reparative or hydrating masque to replenish strength and moisture.\u003cbr\u003e3.\u003cspan\u003e \u003c\/span\u003e\u003cb role=\"emphasis\"\u003eRINSE\u003c\/b\u003e\u003cspan\u003e \u003c\/span\u003e— Seal with a KEVIN.MURPHY conditioner to smooth the cuticle and lock in the benefits.\u003c\/p\u003e\n\u003cp\u003eThis layered approach ensures hair is not only clean but perfectly prepared to receive everything that follows.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"experience-component experience-commerce_assets-howToApplyPopupItem\"\u003e\n\u003cdiv class=\"types-section\"\u003e\n\u003cdiv class=\"types-description\"\u003e\n\u003ch3 class=\"types-description-title\"\u003eStylist Tip\u003c\/h3\u003e\n\u003cdiv class=\"types-description-text\"\u003e\n\u003cp\u003eUse MAXI.WASH once a week or whenever hair feels heavy, dull or unresponsive, especially before treatments, masques or colour services. Think of it as a reset button that restores clarity and performance to the hair.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cb role=\"emphasis\"\u003eINGREDIENTS:\u003c\/b\u003e\u003cspan\u003e Water (Aqua) (Eau), Disodium Laureth Sulfosuccinate, Cocamidopropylamine Oxide, Cocamidopropyl Hydroxysultaine, Sodium Polystyrene Sulfonate, Sodium Lauroyl Sarcosinate, Sodium Lauryl Sulfoacetate, Chamomilla Recutita (Matricaria) Flower Extract*, Citrus Grandis (Grapefruit) Fruit Extract*, Rosmarinus Officinalis (Rosemary) Leaf Extract*, Thymus Vulgaris (Thyme) Extract*, Salvia Sclarea (Clary) Oil, Saccharum Officinarum (Sugarcane) Extract (Extrait de canne à sucre), Hamamelis Virginiana (Witch Hazel) Leaf Extract, Melaleuca Alternifolia (Tea Tree) Leaf Oil, Lactic Acid, Glycerin, Glycereth-26, PEG-7 Glyceryl Cocoate, PEG-7 Caprylic\/Capric Glycerides, Disteareth-75 IPDI, Malic Acid, Tetrasodium EDTA, Sodium Phytate, Sodium Bicarbonate, Phenoxyethanol, Ethylhexylglycerin, Benzoic Acid, Citric Acid, Fragrance (Parfum), Limonene\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KEVIN.MURPHY","offers":[{"title":"Default Title","offer_id":55672742477992,"sku":null,"price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0434\/5351\/3896\/files\/MAXI-WASH_250ML.png?v=1782763691","url":"https:\/\/shopspalon.com\/products\/kevin-murphy-maxi-wash","provider":"Spalon Montage ","version":"1.0","type":"link"}